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Creative Direction
AR Filter
Boosting Visibility & Engagement for an Eyewear Brand
Over the past few years, we have developed and launched over 100 augmented reality (AR) filters, exploring a wide range of creative and interactive possibilities. These filters have not only expanded our expertise in the AR space but also reached a broad audience. In fact, some of them have been used extensively, generating more than 44.7 million impressions. This level of engagement has allowed us to thoroughly test their performance, refine our approach, and gain valuable insights into what resonates most with users across different platforms.